What. A. Day.
It was so much fun learning how and why technology is changing the sports we love to watch and play at the first-ever GeekWire Sports Tech Summit on Wednesday at Safeco Field in Seattle.
More than 300 techies, geeks, entrepreneurs, executives, athletes, coaches, team owners, and many others came together for an awesome day all about the budding intersection of sports and technology.
Speakers ranged from Major League Soccer Commissioner Don Garber to Seattle Seahawks wide receiver Doug Baldwin to crowd-favorite and Los Angeles Clippers owner Steve Ballmer, who shared a wealth of insight into how the former Microsoft CEO thinks technology can change basketball. You can watch the full interview with Ballmer here.
Folks like former Pittsburgh Steelers quarterback Charlie Batch and San Francisco Giants owner Jeff Mallett mixed and mingled with the crowd, as the event provided fantastic networking opportunities for people interested in how sports and technology intersect.
Great to talk with @CharlieBatch16 at the @geekwire #gwsportstech summit! #thatringtho pic.twitter.com/AJT7H2NwnH
— Joshua Decker (@jdbt) July 14, 2016
Excited to provide everyone here with the most comfortable socks on earth. #gwsportstech @geekwire pic.twitter.com/iF0vVKbFNL
— Strideline (@Strideline) July 13, 2016
We had a great time at @Geekwire's #gwsportstech Summit. Exciting things happening in Seattle's #sportstech scene! pic.twitter.com/RDFuV4W5kN
— #IdealSeat (@IdealSeat) July 14, 2016
The Sports Tech Summit also attracted plenty of media members, including reporters from The Seattle Times, Bloomberg, Associated Press, and local TV stations like KING5.
You can check out our coverage of the event here, and see the chatter on Twitter here. Don’t miss our images on Instagram, too. We’ll be posting more stories and videos from the Sports Tech Summit, so stay tuned for that.
We’ve put together a quick recap of the inaugural Sports Tech Summit below — thanks to Kevin Lisota for snapping so many great photos. And of course, a big thanks to all of our sponsors for the GeekWire Sports Tech Summit:
Presenting Sponsor: Comcast; Gold sponsor: Windows 10; Silver sponsors: Wave Business, First Tech Federal Credit Union, Moz, OfferUp,Delta Dental, Zerto, VRCinematic; Supporting sponsors: Sounders FC, Eiger Marketing, Alltech, Storytie, Tagboard,Bootstrapper Studios, Strideline.
Welcome Party at The Ninety
We kicked off the inaugural Sports Tech Summit with a Welcome Party, sponsored by Microsoft, at The Ninety in Pioneer Square on Tuesday evening. MLS Commissioner Don Garber met with local media, touching on a wide range of topics, while Sounders FC owner Adrian Hanauer addressed the crowd with comments about how technology is impacting sports.
The Future of Sports
Our first panel discussion on Wednesday featured Adidas marketing exec Chris McGuire, ESPN.com co-creator Mike Slade, and Brooks Running CEO Jim Weber, who covered a wide range of sports technology-related topics from streaming to 3D-printed shoes to the fan experience.
What will be leading social platform in sports? "Facebook. Whatever the question is, the answer is Facebook" – Mike Slade #gwsportstech
— Luke Severn (@Lowkey_Luke) July 13, 2016
Jim Weber, CEO @brooksrunning, says 3D Printed Shoes "definitely coming". #gwsportstech
— Chris Daniels (@ChrisDaniels5) July 13, 2016
Customization is the future of our industry. Chris McGuire, adidas #GWSportsTech
— Alt Steinamo (@Steinamo008) July 13, 2016
Fireside chat with Don Garber, MLS commissioner
Next up was Garber, who shared a ton of insight into why technology and innovation is such a priority for MLS.
Garber says he wants to show heart rates, bio metrics on air, to help build MLS viewership. Says players union says no. #gwsportstech
— Chris Daniels (@ChrisDaniels5) July 13, 2016
"The average age (of fans) is under 32." MLS Comissioner Don Garber on why technology is so important to MLS. #gwsportstech
— Alecia Kleiner (@aleciakleiner) July 13, 2016
Don Garber is up now. This is a really great program. Good job @geekwire. #gwsportstech pic.twitter.com/gQaKyAPT94
— Adam Wygle ⭐️? (@Wygle) July 13, 2016
Power Talk: Tim Chartier, Professor of Mathematics and Computer Science, Davidson College
Chartier gave a 20-minute Power Talk about data and analytics in the sports world.
On big data in sports: "It's not about the data, it's about the insight." – Dr. Chartier, Davidson College #gwsportstech
— Kelsey Shively (@KelseyJoShive) July 13, 2016
"sports tech/analytics allows many people (non-athletes) to get on the court in their own way" @timchartier #gwsportstech #inclusion
— Kirby Winfield (@kirbywinfield) July 13, 2016
"1st + only 1st question for team sports analytics: What do you (as a team) need?": Tim Chartier #gwsportstech pic.twitter.com/pB0UT3Y3cQ
— Jon Tam (@jon_tam) July 13, 2016
Owners Panel with Jeff Mallett, owner of San Francisco Giants and former Yahoo president; Henry Nguyen of LAFC; and Sounders FC owner Adrian Hanauer
This panel featured three experienced business and technology executives who now run sports franchises. They talked about mobile ticketing, sports science, and using technology to help their teams win games, win fans, and win revenue.
Jeff Mallett: “Context is king” regarding data in making decisions. Stats “have to be interpreted” #gwsportstech
— Spenser Davis (@spenserdavis) July 13, 2016
"Need to make sure when we use technology it is solving problems, pain points." —@SoundersFC owner Adrian Hanauer says. #gwsportstech
— Brian M. Westbrook (@BrianWestbrook) July 13, 2016
"Soccer is the global language. You could tap anyone in the world and say "Ronaldo or Messi?" -Henry Nguyen, LAFC Owner #gwsportstech
— Brad Wolff (@brad_wolff) July 13, 2016
Fireside chat: Los Angeles Clippers owner Steve Ballmer
Ballmer then spent nearly an hour talking about one of his favorite topics: sports tech. Here is some of our coverage:
- How L.A. Clippers owner Steve Ballmer wants to use technology to transform basketball for fans
- Steve Ballmer on new technology in sports: ‘We still haven’t beaten the kiss cam’
- Steve Ballmer says it’s ‘important’ to keep wanting NBA in Seattle, but it’s not likely to happen soon
This is the best interview I have seen with @Steven_Ballmer ever. He's relaxed, he's having fun, he is showing his real side. #gwsportstech
— Rahul Sood (@rahulsood) July 13, 2016
Ballmer says as far as sport tech – the thing that most people like at the Clippers is the hyperbaric chamber. #gwsportstech
— Chris Daniels (@ChrisDaniels5) July 13, 2016
Ballmer saying an NBA team in Seattle isn't likely in the near future. Not moving the Clips up here. THE MAN HAS SPOKEN #gwsportstech
— Donny Turnbaugh (@DonnyOutWest) July 13, 2016
Lunch
We took a break for lunch, as attendees had a chance to soak in some sun and enjoy skyline views of Seattle from the Safeco Field seats. Some decided to get in a little Pokemon Go.
Hunting at lunch break at #gwsportstech pic.twitter.com/y8qgUpOi6Q
— Dina Bass (@dinabass) July 13, 2016
Special Olympics
Before heading into our afternoon sessions, former U.S. Men’s National Team goalkeeper and ESPN analyst Kasey Keller introduced Ivanova Smith, a Special Olympian who has competed in bowling, golf, track and field and basketball. Smith talked about how the power of sports has been such a positive influence on her life. Comcast then announced a $25,000 donation to the Special Olympics.
The Next Playing Field: Virtual Reality in Sports Panel
NextVR Chairman Brad Allen and STRIVR Labs CEO Derek Belch joined us for a discussion about one of the hottest topics in sports technology today: virtual reality.
A handful of pro and college football teams are using VR as the next gen of "watching film" as it looks on the field. #gwsportstech
— Mark Briggs (@markbriggs) July 13, 2016
"[VR] can definitely be a community based thing…There will be a social element to VR." -Brad Allen @nextvr #gwsportstech
— Brad Wolff (@brad_wolff) July 13, 2016
"You can't compare 3D television to VR." –Brad Allen, @nextvr. #gwsportstech
— Brian M. Westbrook (@BrianWestbrook) July 13, 2016
The Athlete’s Take: Former Olympic swimmer Ariana Kukors and Seahawks wide receiver Doug Baldwin
ROOT Sports reporter Jen Mueller moderated a panel with former Olympic swimmer Ariana Kukors and Seahawks wide receiver Doug Baldwin. It was a great look into how athletes think technology improves — or sometimes, gets in the way of — how they perform.
"Use the data — because the data is useful — but it can never replace work ethic.” @DougBaldwinJr #gwsportstech
— GeekWire (@geekwire) July 13, 2016
Is it possible to just sit and listen to @JenTalksSports moderate @ArianaKukors and @DougBaldwinJr all day? Fantastic session #gwsportstech
— sonarriley (@sonarriley) July 13, 2016
Great conversation led by @JenTalksSports with @ArianaKukors & @DougBaldwinJr on #sportstech. #gwsportstech pic.twitter.com/RIVtyBHuWa
— Douglas Buser (@dougbuser) July 13, 2016
Startup Showcase
CEOs of five sports tech startups from the Seattle region gave short presentations about how their companies are developing technology in industries like eSports, wearables, fitness training, and more.
Fireside Chat with Rick Cordella, senior vice president and general manager of digital media at NBC Sports
Rick Cordella, senior vice president and general manager of digital media at NBC Sports Group, talked about technology at the Olympics and the changing face of sports media. Associated Press Global Sports Editor Michael Giarrusso moderated the fireside chat.
What role does data/stats/tech have on sports broadcast? @NBCSports' @rickcordella explains. #gwsportstech #k5sports pic.twitter.com/NGVjOYwrDK
— Brian M. Westbrook (@BrianWestbrook) July 13, 2016
.@rickcordella says NBC's digital properties "aren’t competing with TV. We want to be incremental and complimentary to it." #gwsportstech
— GeekWire (@geekwire) July 13, 2016
NBC planning 4,500 hours of streaming for Rio Olympics, plus 85 hours of VR content. #gwsportstech
— Mark Briggs (@markbriggs) July 13, 2016
The Road to Rio Celebration: The XFinity X-Perience After Party
Presenting sponsor Comcast hosted an after-party in the ‘Pen at Safeco Field for networking, interactive demos, a VR experience and more.
Sounders Day
The party continued Wednesday at our fourth annual Sounders Day at the rooftop deck of EMC/Isilon, where more than 400 folks enjoyed enjoy blue Seattle skies, great BBQ and plenty of beer before heading to CenturyLink Field to watch the Sounders destroy Dallas FC 5-0.
My first MLS soccer game, Seattle Vs Dallas. Pretty cool :) #GWSportstech pic.twitter.com/5YBZSvSUpE
— Charlie Batch (@CharlieBatch16) July 14, 2016
Finishing great day at #gwsportstech with the family at Sounders game. pic.twitter.com/26fQ6zKsSK
— Tim Chartier (@timchartier) July 14, 2016
In case you missed all of the action, here’s the recap video from the first-ever GeekWire Sports Tech Summit:
