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iSpot.tv

iSpot makes another acquisition, buying New York company 605, boosting its TV ad measurement tech

by Nate Bek on September 13, 2023September 12, 2023 at 9:50 pm

TV advertising tech company iSpot.tv acquired New York-based 605, marking its fourth acquisition in less than three years. Founded in 2016 by longtime media exec Kristin Dolan, 605 sells a… Read More

Tech Moves: Ex-Microsoft president joins Google Cloud as VP; iSpot hires research chief; and more

by Nate Bek on July 27, 2023July 27, 2023 at 5:17 pm

— James Phillips, a former corporate vice president and president at Microsoft, joined Google Cloud as a vice president. Phillips left Microsoft last year after spending a decade at the… Read More

Who will be the Next Tech Titan? Cast your vote in the GeekWire Awards

by Nate Bek on April 20, 2023April 25, 2023 at 10:51 am

One of the five finalists for Next Tech Titan at the 2023 GeekWire Awards will join an elite class of companies. Past winners of this category have gone on to… Read More

The 10 biggest funding rounds for Pacific Northwest startups in 2022

by Nate Bek on December 28, 2022December 28, 2022 at 10:54 am

Venture capitalists slowed investments this year in response to the cooling economy. But some startups were still able to secure large sums of cash. The top 10 funding rounds across… Read More

Ad-tech firm iSpot leads $16M investment in industry peer TVision

by Nate Bek on November 15, 2022November 15, 2022 at 9:18 am

Seattle-area ad-tech firm iSpot.tv announced Tuesday that it is leading an investment round of $16 million in New York-based audience measurement company TVision. As part of the investment, iSpot will… Read More

Diversity in tech: Company leaders talk ‘black tax,’ recruiting, retention, and impostor syndrome

by James Thorne on October 19, 2019October 19, 2019 at 11:11 am

For all of the talk around bringing more diversity to tech, black and Hispanic employees remain vastly underrepresented at some of the world’s largest tech firms. Tech leaders from Twitter,… Read More

Geek of the Week: iSpot.tv’s Anthony Skinner tunes into shifting media landscape and which ads work

by Kurt Schlosser on February 1, 2019January 31, 2019 at 7:23 pm

As the head of engineering and product at iSpot.tv — the Bellevue, Wash.-based television ad measurement and analytics company — Anthony Skinner has a proven history of helping customers understand… Read More

Video

Is hybrid cloud the best of both worlds? Five experts explain how to get it right

by Tom Krazit on September 2, 2018September 2, 2018 at 12:53 pm

Fervent cloud computing evangelists used to look down their noses at the notion of hybrid cloud, seeing the approach a cop-out for slow-moving and shallow-minded tech organizations. Things have most… Read More

Tech Moves: Ex-Expedia exec joins Madrona as founder-in-residence; Boeing drone maker Insitu taps Adidas exec as CEO; Funko names CMO

by Clare McGrane on March 14, 2018March 14, 2018 at 2:23 pm

Former Expedia, Concur and Alaska Airlines executive Steve Jarvis has taken on a new role, GeekWire has learned. Jarvis, who is officially retired from corporate life, is now serving as… Read More

Wix.com ad

Fewer views online for pre-Super Bowl ads, but a few brands have scored before the game

by Kurt Schlosser on February 3, 2017February 3, 2017 at 2:39 pm

Brands attempting to make a lasting impression with a Super Bowl ad are turning to some of the tried and true elements of year’s past — employing big stars, lots of action,… Read More

UnitedHealthcare

Watch the ads that are making the biggest impression so far during the Rio Olympics

by Kurt Schlosser on August 12, 2016August 18, 2016 at 10:02 am

Who wins in the pool or on the soccer pitch or at the gymnastics venue is all well and good when it comes to the Rio Olympics, but at iSpot.tv… Read More

T-Mobile, Amazon ads give tech a strong showing among Super Bowl’s beer, cars, snacks

by Kurt Schlosser on February 8, 2016February 8, 2016 at 11:39 am

While game day itself is hyped in more ways than one, the day after the Super Bowl is a big day for advertisers looking to generate more word of mouth… Read More

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